People are looking at properties and vacation rentals and basing their opinions on the things that you write and the pictures you show them.
Perhaps by any standard, hiring a lifestyle photographer is a bit of a luxury and an elective expense, but...
I have been a professional photographer for more than 30 years in the U.S., Europe and Mexico. My home base now is Puerto Morelos, Mexico from where I travel to assignments around the corner or to the other side of the globe.
There are so many different ways restaurant owners can use pictures of their food to entice the general public.
An image can be stunning but if it has no relevance to the story it will be discarded. The image has to fit the brief.
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